Can a Pretzel Sandwich be a Trade Secret? – Part 2

In the previous installment, we talked about how Sweet Street Desserts and Better Bakery worked together to create a pretzel sandwich, sharing information under an NDA. Unfortunately, the parties had a falling-out. Sweet Street claimed Better Bakery had a secret scheme to steal the design and product development qualities of Sweet Street’s pretzel sandwich. Better Bakery denied … Continued

Making Money from Your Great Ideas – Part 1

*Note: this is part one of a three part blog. Check back or follow us for the next two parts. “How can I make money from this great idea I have for a business/product/service/movie?” People often post questions like that on Q&A boards such as Quora. Unfortunately, there isn’t really much of a market for … Continued